Traditional corporate marketing department structures do not necessarily transfer well to the law firm environment. We have significant experience in building and improving upon marketing support structures tailored for law firms. Our marketing infrastructure services range from developing job descriptions, to seeking appropriate candidates, to evaluating existing personnel. We assist firms with evaluating their marketing needs, internal and external support and staffing needs (including department composition and size) and help to develop an effective marketing structure depending on the firm's size, market position and future plans for growth. We conduct needs assessment surveys with the firm's professionals and management to determine the most critical marketing functions required. We then recommend the structure necessary to meet the firm's needs. Building a solid marketing support structure within any firm, is paramount to the development and implementation of the firm's overall marketing plan and efforts.